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Social Awareness Campaign

Project Zerowaste

Around seventy percent of the earth's surface is covered by water, yet less than three percent of that total is fresh and un-decontaminated. Industrial waste always ends up being dumped right into the ocean, creating breeding grounds for bacteria and diseases. 


My concept behind The Zero Waste Project was to reveal how waste is not, as they say, "out of sight and out of mind". Most likely , sea creatures are on a nasty diet of sewage and plastic waste because of us. 

This project was created in the hopes for others to understand that if animals are eating garbage, ultimately, so are we.


Out of Home Ad 

Social Post 

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